Appier Analytics Adapter

Features

Module appierAnalyticsAdapter Prebid.org Member no
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To use this adapter, include appierAnalyticsAdapter in your Prebid.js build (for example gulp build --modules=appierAnalyticsAdapter) and call pbjs.enableAnalytics() as described below. See Prebid.js Analytics Adapters for all analytics adapters.

Registration

Please visit www.appier.com for more information. An affiliate ID and config ID provided by Appier are required.

Configuration

The provider code is appierAnalytics. The Currency module is required for bids not in USD.

pbjs.enableAnalytics({
  provider: 'appierAnalytics',
  options: {
    affiliateId: 'YOUR_AFFILIATE_ID',
    configId: 'YOUR_CONFIG_ID'
  }
});
Name Scope Type Description
affiliateId required string Affiliate ID provided by Appier. If missing or empty, the adapter is not enabled.
configId required string Config ID provided by Appier. If missing or empty, the adapter is not enabled.
server optional string Collection base URL. Default: https://prebid-analytics.c.appier.net/v1.
sampling optional number Probability (0 to 1) that a page load is tracked. Default: all page loads are tracked.
adSampling optional number Probability (0 to 1) that bid creatives (ad markup) are also sent. Default: never sent.
autoPick optional any Value passed through in every payload. Default: null.
predictionId optional any Value passed through in every payload. Default: null.

Data Collected

The adapter listens to bidTimeout, auctionEnd and bidWon. Data is sent by ajax POST (JSON, with credentials) to these paths under server:

  • /bid: at auctionEnd, per ad unit and bidder: bid/no-bid/timeout status, response time, CPM (original, converted and USD), currency and whether it was the highest-CPM bid. Includes auction elapsed time, timeout and page URL.
  • /imp: at bidWon, the winning bid.
  • /cr: at auctionEnd, ad markup of received bids, only when sampled by adSampling.